The home builder meets demands in today’s market that could have not been imagined just a generation ago.
As a builder it is important to understand imperatives of the target market segment, which can fall across broad sections of the economic scale. Successful builders position their companies to serve the needs of specific markets.
When opening subdivisions and tracts it is important to have a broad range of selections that fall into tight budgetary constraints with logical upgrades available that make sense to the buyer, and are easily justified as a part of the new home investment. Whether first time buyer, mid-life relocation, or empty nester downsizing, value is the keyword – but personal style remains highly important.
The custom home builder positions himself to serve the needs of a very specific market. The custom home buyer tends to be more attuned to style, whether classic or contemporary this is the person whose satisfaction is soon diminished by finding pedestrian products or applications, and who is accustomed being at the vanguard. Driven by quality and style they seek not to find and follow the trend, but to be trendsetters. This client must have a sense of being understood quickly, and must be confident that their desires can be met.
Let Floors and Up be your design center. Floors and Up offers all builders an array of options. Based on decades of experience in the industry we are prepared like none other to meet the expectations of a discerning clientele. Our talented design staff works independently or with your architects and staff designers to prepare presentations that successfully guide the home buyer through the selection process allowing an active builder the ability to budget and manage other facets of the project. Our showroom on Richmond Avenue is a showcase for all major tile, wood, and carpet vendors, each offering a wide variety of the most current styles, colors and finishes. No one offers a more comprehensive representation of materials and applications. Whether the client has a sheaf of inspiration pictures, or just a vague concept of the blank slate that they will soon call home, we offer the perfect environment in which to explore the options available. No matter the budget, our aim is to achieve maximum effect on the client and builder’s behalf. As selections are made, materials can be ordered and warehoused to ensure availability as needed.
We happily provide materials only, but have experienced artisans for installation, should you require that service. And, we offer a 2 year warranty on all products we install.
With Floors and Up as your design center you have a partner who understands the housing market and home fashion. You can rely on us for the finishes on the home, alleviating concerns and allowing more time to address the myriad of aspects that are a part of building process. Quality product, no worries, satisfied clients – you win every time with Floors and Up. We are committed to making you look good.